In the Mutableye
Mac Demarco has long been known as an inveterate weirdo, but we here at Mutable went down a bit of a k-hole that began with the remarkable video to Here Comes the Cowboy, which introduced us to Cole Kush, of the GIMME SUMMN video fame, and from there, we discovered the wonderful world of Eternal, with its bizarre collage vignettes and delightful stock footage, and tips on how to set up your own recording studio or write a killer pop song. We were sold on the idea immediately. This is an artist-run streaming service with 60% of the funds going to the artists, and the rest to operations. And it’s a delight! Check out the trailer below.
